Clickbait, false promises, "free" books that lead you through endless upsell screens.
In this special Awkward Marketing series, I'm breaking down the 5 worst types of websites. I call this one: The Pretender aka The Theranos Website.
The Theranos Website will scam you out of your money but swear that it's doing the right thing. Beware! The Theranos Website looks legit. It may even have testimonials and affiliate relationships with leaders you trust. But once you give The Theranos Website your money, you're not getting it back.
It may take years for the public to catch onto The Theranos Website's predatory ways, so trust your gut.