Pop ups you can’t click out of, videos on autoplay that scare the living CRAP out of you...
...opt in forms that confirm shame visitors (“Click this link or the sky will fall!"): this website is a scary place. In this special Awkward Marketing series, I'm breaking down the website mistakes that will make you cringe.
The Jurassic Park website (aka Lead Magnet Park) started as a good idea - you wanted to thrill visitors with all your gargantuan value. But somewhere along the way, you lost control.
Jurassic Park Websites will eat your credibility for lunch while chasing clients away. What began as a free offer ends a hellish nightmare where visitors are begging for an opportunity to X out.