BUT, WHAT IF EVERYONE LAUGHS AT ME?!” – Every entrepreneur’s inner voice before launching that next big thing. A friend of mine was wrestling with this a few weeks back. She was stepping out into a whole new niche and TERRIFIED that the cool kids were going to laugh and point and throw tomatoes, crying, […]
Awkward Marketing is a weekly show hosted by Rachael Kay Albers blending fun size small business advice with storytelling and comedy for entrepreneurs who want to create a meaningful presence online. Never miss an episode! Stay in the know about your fave biz comedy show.
Season 2 of Awkward Marketing is HEEEEEERE! Just in time for Facebook’s latest algorithm change. So, Zuck changed the rules on us again. Businesses have yet ANOTHER hurdle to getting their content seen in the news feed. And, if that weren’t enough, they’re censoring folks left and right. ARE YA FREAKIN’ OUT YET? 😱 <– […]
Awkward Marketing presents: FACEBOOK LIVE: THE HOLIDAY MUSICAL SPECIAL ‘Tis the season for small businesses everywhere to cozy up with their 2018 strategies and start planning a happy new year. Join me for a holiday musical extravaganza, where we’ll sing the classic songs of marketing and entrepreneurship. Favorites like: 🎄 Go Tell It On The […]
We’re less than 30 days away from 2018. POLISH YOUR ROBOTS, GUYS, THE FUTURE IS HAPPENING. And for our penultimate episode of #AwkwardMarketing this year, I’m giving you a head start on the New Year with: the definitive list of what you NEED to include in your 2018 marketing strategy (and what you can leave […]
You just received a suite of new logo options from your brand designer. Do you: A) Post them all on Facebook and have friends vote on their fave; B) Ask your mom, your sister’s best friend, your mail carrier, and Pam from accounting for their thoughts; C) Send your designer feedback as it comes to […]
Does the thought of LIVE VIDEO make you want to run far away and never stop, Forrest Gump style? THAT WAS ME, GUYS! One year ago, the idea of getting on live video PETRIFIED ME. Last fall, at an RKA ink planning meeting for 2017, my team and I decided live video would be an important […]