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If you make this major branding mistake, one of two things can happen: You will look like such a SHOW OFF that you annoy the living crap out of your audience and lose them faster than you can throw a tomato at Hamlet’s head. You will have such bad STAGE FRIGHT that you hide behind […]
Has this ever happened to you? You write a blog that you’re really excited about, post it on social media, and kick up your feet, waiting for the Internet to fall in love with you. And then your only commenter is your Aunt Kathy, who shares it on Facebook alongside slightly pixelated wine o’clock memes […]
“Features! Benefits! Blah blah blahh! Buy now?” Blabbing at your customer about how amazingggg your service is? It’s kinda like a superhero swooping in to save the day so he can BRAG about how great his day-saving abilities are. DUDE. The bad guy is getting away! Shut up about how big your muscles are and […]