Why Launching a Website Is Kinda Like Having a Baby

Alternative Title: The Episode Where RKA Has a Baby and Awkwardly Turns It Into a Business Analogy

Because I couldn’t help myself. And I felt it fitting that the first special guest appearances on Awkward Marketing be my two fave people in the WWW (in this case, the whole wide world, not just the worldwide web) — my husband and daughter.

Tune in for tips on how to prepare for a successful website launch. Or just tune in to see Roberto and I re-create an iconic scene from I Love Lucy. And, if all else fails, tune in to see my kid’s first baby pics. We think she’s pretty cool.

Rachael Kay Albers

Rachael Kay Albers is a creative director, business comedian, and brand strategist gone wild. She writes and performs about branding, pop culture, tech, and identity. When she’s not muckraking about marketing, Rachael runs RKA ink, a reinvention studio and branding agency for businesses that burn the rulebook. She's also on Instagram a lot.