5 Things S-Town Teaches Us About Creating Great Content

Have you listened to the S-Town Podcast yet?

(If not, don’t worry! This video is SPOILER FREE!) Now…GET YE TO ITUNES and start listening.

Just like its Serial predecessor, S-Town has taken the podcasting/audio journalism world by storm. And, thus, it has some BIG things to teach us about content that makes a lasting impact on an audience.

In today’s Facebook Live, I dive into 5 things we can learn about creating GREAT CONTENT from S-Town. (Throwback to the blog I wrote a few years ago on 4 Things We Can Learn About Great Content From Serial’s Success: https://rachaelkayalbers.com/4-things-can-le…/)

If you’re a small business owner with tons on your plate, itching to listen to S-Town, but not sure if you have the time (WHO DOES?!) consider this a permission slip to listen to S-Town for “research purposes.”

Personally, I’m all about listening to podcasts on my morning walk. (Then I’m “working” and exercising at the same time like the dutiful multitasker that I am….) But, wheneeever you can fit it in, start listening, and then PM me immediately to talk details because I simply can’t get enough.


Links & Resources I Mention In This Episode

Rachael Kay Albers

Rachael Kay Albers is a creative director, business comedian, and brand strategist gone wild. She writes and performs about branding, pop culture, tech, and identity. When she’s not muckraking about marketing, Rachael runs RKA ink, a reinvention studio and branding agency for businesses that burn the rulebook. She's also on Instagram a lot.